Amazon Ads Audit
Get a free health check of your Amazon advertising account.
Identify wasted spend, growth opportunities, and optimize your campaigns.
Upload Your Amazon Data
Upload your Sponsored Product and Search Query Performance reports (required), and optionally add Sponsored Brands for a complete account view. We recommend at least 30 days of data. If you aren't familiar with the reports named below, click the "How to Download Reports" button to get a step by step guide. You need to be enrolled in Brand Registry to use this tool.
Sponsored Products
Search Term Impr. Share Report
Drag & drop your Sponsored Products Search Term Impression Share Report here
Sponsored Brands
Search Term Report
Drag & drop Sponsored Brands Search Term Report here
Brand Analytics
Search Query Performance Report
Drag & drop Brand Analytics Search Query Performance Report here
Terms that represent your brand, will help determine your actual brand vs non-brand spend split. You don't need to list every unique term, just your core brand name.
Your Brand ASINs - Can copy/paste from Excel. If typeing manually, put only a space between each, no comma.
Your estimated profit margin on average for all products you're selling.
- 0.5 = Strict profitability (if your margin is 25%, 0.5 would make your target ACOS 12.5%)
- 1 = Break even on ad spend (if your margin is 25%, 1.0 would make your target ACOS 25%)
- 2–3 = Aggressive growth / strong LTV (if your margin is 25%, 2.5 would make your target ACOS 62.5%)
It may take up to 2 minutes to process your results.
